🔥 New Batch Starts 15th April — Only 10 Seats Left! Book Now
🔥 New Batch Starts 15th April — Only 10 Seats Left! Book Now
🔥 New Batch Starts 15th April — Only 10 Seats Left! Book Now
Performance Marketing Course | Google & Meta Ads Training
Meta Partner
Google Partner
Managed ₹500Cr+

STOP BURNING BUDGET.
START SCALING REVENUE.

Tired of getting zero leads? Join India’s only Agency-Style Performance Marketing Course. Learn the exact "Scaling Frameworks" used to manage $60M+ in ad spend. Master Google Ads, Meta Ads & AI Analytics—not just theory, but with real money on live projects.

Handle Real Ad Accounts Don't just watch. Spend & Optimize.
Fix Leaky Funnels Master CRO & Retargeting Logic
4.9/5 from 10k+ Happy Students

Become a Paid Ads Pro

Get a Free ROI Audit + Custom Roadmap

Mentored by Ex-Ogilvy & Wiley Experts.

Who Needs Performance Marketing?

Paid Ads is the fastest way to scale. Whether you want to generate leads, sell products, or manage high-budget clients, this course is your launchpad.

Media Buyers

Start your career as a PPC Specialist. Learn to manage ad budgets efficiently. Secure a high-paying role in top agencies with live project experience.

High-Paying Job

Business Owners

Stop relying on agencies. Learn to run Profitable Facebook & Google Ads yourself. Generate consistent leads and sales on demand.

Scale Revenue

Agency Owners

Want to charge premium retainers? Master Performance Marketing to deliver real ROI. Retain clients longer by proving your value with data.

High Retainers

D2C & E-com Brands

Struggling with high CAC? Learn Conversion Rate Optimization (CRO) and advanced retargeting to maximize your ROAS and scale profitably.

Maximize ROAS

Freelancers

Become a sought-after Ad Consultant. Manage international ad accounts from home and earn in dollars by delivering qualified leads.

Work Remotely

Career Switchers

Move from traditional marketing to Data-Driven Growth. Master the technical side of marketing (Pixels, API, Analytics) to future-proof your career.

Future-Proof Skill

Why Master Paid Ads Here?

We don't teach "Button Clicking". We teach Revenue Scaling. Learn with real money, live ad accounts, and proven frameworks for 10x ROAS.

Real Money

Live Budget Management

Don't just watch tutorials. Spend Real Money on Live Ads. Learn how to allocate budgets, bid effectively, and stop wasting money on bad clicks.

Data Driven

Advanced ROI Analytics

Master Google Analytics 4 (GA4) & Pixel Tracking. Learn to track every rupee spent and attribute conversions to the right campaigns.

Future Ready

AI-Powered Scaling

Leverage AI Tools & Automated Bidding strategies. Learn how smart campaigns work and how to use AI to generate high-converting ad copy.

Proven System

Agency Frameworks

Use the exact SOPs & Checklists top agencies use to manage clients. From client onboarding to monthly reporting, we cover it all.

SEM Course Curriculum

Master the complete Google Ads landscape. From basic search intent to advanced AI-driven bidding strategies.

01

Introduction to SEM (Google Ads)

The Fundamentals
  • SEO vs SEM: Understanding why paid ads scale faster than organic search.
  • Account Setup: Navigating the Google Ads dashboard without getting overwhelmed.
  • The Auction: How Google decides which ad appears on top (it's not just money).
Strategy & Setup
  • Keyword Research: Finding "Money Keywords" using match types (Broad, Phrase, Exact).
  • Ad Copywriting: Writing headlines that trigger clicks and high Quality Scores.
  • Bidding Strategies: Choosing between CPC, CPA, and ROAS based on your budget.
02

Google Search Ads Features Core Skill

Maximizing Real Estate
  • Ad Extensions: Adding sitelinks, callouts, and phone numbers to make your ad bigger.
  • Dynamic Search Ads (DSA): Letting Google automatically target queries based on your website content.
Ranking Logic
  • Quality Score Mastery: The secret to paying less than your competitors for higher positions.
  • Ad Rank Formula: Balancing bid amount with landing page experience.
03

Display Advertising

Visual Reach
  • Google Display Network (GDN): Placing ads on millions of websites and apps.
  • Responsive Display Ads: Uploading assets that automatically fit any ad slot size.
Advanced Targeting
  • Remarketing: Following users who visited your site but didn't buy.
  • In-Market Audiences: Targeting people actively searching for your product category.
04

Video Advertising (YouTube)

Video Formats
  • TrueView Ads: Skippable ads where you only pay if they watch.
  • Bumper Ads: 6-second un-skippable ads for high-impact branding.
YouTube Strategy
  • Placement Targeting: Showing your ads on specific competitor channels.
  • Video Analytics: Measuring view rate and engagement to refine content.
05

Shopping Campaigns E-Commerce

Merchant Center
  • Product Feeds: Setting up and troubleshooting your inventory data feed.
  • Smart Shopping: Automating placements across Search, Display, and YouTube.
Retail Strategy
  • Performance Max (PMax): Leveraging Google's AI to find buyers across all channels.
  • ROAS Targets: Managing bids to ensure every sale is profitable.
06

SEM Analytics and Reporting New

Data & Measurement
  • Conversion Tracking: Setting up goals to track calls, leads, and sales.
  • GA4 Integration: Linking Google Analytics for deeper user behavior insights.
Reporting
  • Looker Studio: creating automated, professional reports for clients.
  • Attribution Models: Understanding which click actually caused the sale.
Performance Marketing Success

Real Results. Real Ad Spend.

See how our students moved from "boosting posts" to managing high-budget campaigns profitably.

"I was struggling to scale my own brand's ads beyond ₹500/day. This course taught me CBO strategies and how to read data. I'm now profitably spending ₹10k/day with a 4x ROAS. The module on Retargeting was a game changer."

NK

Neha Kapoor

D2C Brand Owner

"I switched from basic SEO to Performance Marketing. The best part was handling real budget during the class. Learning Pixel setup and GTM tracking helped me land my first international client."

AS

Arjun Singh

Freelance Ad Expert

"The depth of the Google Ads module is unmatched. Most courses just teach the dashboard; here I learned bidding strategies and Quality Score optimization. I cracked my interview at a top agency immediately after."

RD

Riya Desai

Performance Marketer

"I highly recommend this for anyone wanting to master Meta Ads. The 'Hook-Story-Offer' framework for ad creatives completely changed how I design ads. My CTR went from 0.5% to 2.5% in a week."

VK

Vikram Kumar

Digital Strategist

"Finally, a course that teaches Analytics and Attribution. I used to just guess which ads worked. Now I use UTMs and Data Studio reports to show my clients exactly where their leads are coming from."

SM

Siddharth Malhotra

PPC Specialist

"The live budget sessions gave me confidence. I never thought I could manage ₹5 Lakh budgets, but the scaling frameworks taught here made it logical and less scary. Highly recommended!"

NK

Neha Kapoor

D2C Brand Owner

"If you want to move beyond just boosting posts, this is it. The technical side of Facebook Ads Manager and Custom Audiences is covered in extreme detail. It’s perfect for serious marketers."

AS

Arjun Singh

Freelance Ad Expert

"The mentorship is real. When my ad account got disabled, the mentors helped me troubleshoot and get it back. That level of support is rare in online courses."

RD

Riya Desai

Performance Marketer
Common Queries

Frequently Asked Questions

Everything you need to know about becoming a Performance Marketing Expert.

What is the difference between SEO and SEM (Google Ads)?
Great question! SEO (Search Engine Optimization) is like planting a garden—it takes time to grow organically and gives you free traffic eventually. SEM (Search Engine Marketing) or Google Ads is like turning on a tap. You pay to appear at the top of search results instantly. In this course, we focus on SEM because it's the fastest way to generate revenue and leads for any business.
I am a complete beginner. Is this Performance Marketing course for me?
Absolutely. We designed this curriculum to take you from Zero to Hero. You don't need any prior marketing or coding knowledge. We start with the fundamentals of digital marketing and slowly advance to complex bidding strategies. By the end of the course, you'll be comfortable managing ad budgets that most "experts" are scared to touch.
Will I get official Google Ads Certifications?
Yes! We don't just give you a "Certificate of Completion." We train you to crack the official Google Ads Search, Display, and Measurement Certifications. These are globally recognized badges directly from Google that validate your expertise to employers worldwide. We also cover Meta (Facebook) Blueprint concepts to make your profile standout.
Do we work on live projects with real money?
This is our biggest advantage. Theory doesn't teach you how to handle the pressure of spending money. Unlike other institutes, we provide Real Ad Budgets for students to experiment with. You will set up live campaigns, adjust bids in real-time, and analyze actual ROAS (Return on Ad Spend) data. It’s the only way to truly learn Performance Marketing.
What is the salary scope for a Performance Marketer in India?
Performance Marketing is currently the highest-paying skill in digital marketing. Freshers typically start between ₹3.5 LPA to ₹5 LPA. However, with just 2-3 years of experience and a proven track record of managing budgets, salaries easily jump to ₹12 LPA - ₹18 LPA. Agencies are desperate for people who can actually bring in profitable leads, not just likes.
Does this course cover Facebook/Instagram Ads too?
Yes, fully. While Google Ads captures "intent" (people searching for you), Meta Ads (Facebook & Instagram) generates "demand" (people discovering you). A complete Performance Marketer needs both. We cover advanced Meta strategies including CBO (Campaign Budget Optimization), Pixel tracking, and Retargeting funnels.
What tools will I learn during the training?
You will master an agency-level tech stack. This includes Google Ads Manager, Meta Business Suite, Google Analytics 4 (GA4) for data, Google Tag Manager (GTM) for tracking, Looker Studio for reporting, and AI tools like ChatGPT & Canva for ad copy and creatives.
Is there a job guarantee after the course?
We provide a 100% Interview Guarantee. We have tie-ups with top agencies like GroupM, Ogilvy, and Dentsu, as well as fast-growing startups. We help you build a "Portfolio" of your live campaigns, optimize your LinkedIn profile, and conduct mock interviews. If you complete the assignments, we ensure you get seated in front of the right hiring managers.
Do I need coding knowledge to learn Google Ads?
No coding is required! However, we do teach you the logic behind Tracking Pixels and Event Tags. You won't write code, but you will learn how to use tools like Google Tag Manager to implement tracking codes on a website without needing a developer. This is a rare technical skill that makes you highly valuable.
Is the syllabus updated for AI and 2026 trends?
Yes, the digital landscape changes every 6 months. Our curriculum is updated weekly. We cover the latest in Performance Max (PMax) campaigns, Broad Match + Smart Bidding strategies, and how to use AI for copywriting and creative design. You aren't learning 2020 strategies; you are learning what works today.
Can I start my own Marketing Agency after this?
100%. Many of our students are freelancers and agency owners. We have a dedicated module on "Agency Frameworks" where we share our own SOPs (Standard Operating Procedures) for client onboarding, reporting, and pricing models. You leave not just with skills, but with a business roadmap.
How long does the Paid Ads course take?
The program is an intensive 3-Month Journey. It includes 2 months of rigorous live training and 1 month of internship/live project work. Classes are held on weekends or weekday evenings to suit working professionals and students.
Why should I join this instead of watching free YouTube videos?
YouTube gives you information; we give you Transformation. Videos can't correct your mistakes when your campaign is losing money. They can't give you real budgets to test with. Here, you get mentorship, structured learning, and a community. Plus, YouTube won't give you a placement guarantee or prepare you for the certification exams.
Do you offer offline classes in Narnaul?
Yes! If you are looking to learn digital marketing in Narnaul, our campus offers an immersive, agency-style environment. Unlike typical institutes, we focus on practical execution. You can specifically learn performance marketing in Narnaul with expert mentors guiding your every bid and campaign strategy in-person.
Can I join this course online from anywhere?
Absolutely. You can learn digital marketing online through our live, interactive sessions. We ensure the online experience mirrors our physical classroom—giving you access to the same real ad budgets, live projects, and mentorship, no matter where you are located.

Digital Marketing

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