Learn SEO: search, local and AI visibility
Learn SEO hands-on: keyword research, on-page and technical SEO, Google Business Profile, local SEO and AI search visibility.
What will I learn about SEO?
SEO (search engine optimisation) is the work of making a website the best answer to what people search for, so Google and AI assistants show it without paying for each click. In the MDA course you learn SEO over two full weeks, keyword research and on-page SEO in week 4, technical, local and AI search in week 5, and use it again in the final project.
| Where it is taught | Weeks 4 and 5, then the final project of the 12-week course |
|---|---|
| You build | A keyword map for a real business, two optimised pages and a technical + local SEO audit with a prioritised fix list. |
| Formats | Narnaul classroom (Hindi + English) or live online |
| Fee | Included in the full course: ₹45,000 + GST in India · US$550 outside India |
| Level | Beginner-friendly |
Topics covered
Search intent
Why two people typing similar words want different pages, and how to match each one.
Keyword research
Finding what customers actually search with Keyword Planner, Search Console and free tools, then grouping keywords into pages.
On-page SEO
Titles, meta descriptions, headings, internal links, images and content that answers the question fully.
Technical SEO
Indexing, sitemaps, robots.txt, page speed, Core Web Vitals, mobile issues and schema markup.
Local SEO
Google Business Profile, categories, photos, posts, reviews and citations, how businesses get into the Maps pack.
AI search visibility
How AI Overviews, ChatGPT and other assistants choose which sources to mention, and how clear facts, structured data and reputation help.
Tools
- Google Search Console
- Google Keyword Planner
- Google Business Profile
- Rank Math / Yoast
- Screaming Frog
- PageSpeed Insights
- Rich Results Test
- Semrush / Ubersuggest
Where these skills lead
- SEO executive
- Local SEO specialist
- Content and SEO writer
- Freelance Google Business Profile consultant
Outcomes depend on your effort and the opportunities you pursue. We help with portfolio, CV, interviews and freelancing.
Why learn it as part of the full course
SEO works best when it is connected to everything around it, the page people land on, the tracking that shows results and the content that builds trust. That is why the course teaches it alongside websites, SEO, ads, analytics and AI, for one fee.
SEO questions
How long does it take to learn SEO?
You can learn the core skills in two focused weeks of the course and use them confidently after practising on real sites. Getting very good takes months of practice; SEO results themselves often take several months to show.
Is SEO still worth learning with AI search?
Yes. AI assistants and AI Overviews still draw on web pages, and the businesses they mention are usually the ones with clear, trustworthy, well-structured information, which is what SEO builds.
Can I learn only SEO?
SEO is taught inside the full 12-week course rather than as a separate course, because SEO works best alongside websites, content and analytics.
Will I learn local SEO for Google Maps?
Yes. Google Business Profile optimisation and local SEO are a major part of week 5, with practice on real local listings.
Start learning SEO
Book a free counselling call or a Sunday demo class at the Narnaul centre.